Talent Development Services

We work with morning shows and other personalities to maximize their potential. The relationship starts with a market visit.

Market visits include:
	Station overview meeting with key management executives
	Research analysis and implementation strategies and recommendations
	Competitive analysis of other shows in the market
	How to position talent distinctively in the market
	Talent Development Workshop that includes:

		Role and Character Development Process
		Team Building
		Planning and Preparation
		Marketing Life Stages Priorities
		Creating Memorable Content
		Show Structure and Formatics
		Show and Station Branding
		Teasing Techniques
		Audience and Content Recycling
		Effective and Inexpensive Marketing Techniques
		Arbitron -- How to Get the Best Ratings in Diary and PPM Worlds
		Management and Sales Relations
		Localization Techniques
See a Sample of the RLC Talent Development Agenda

Ongoing Talent Development Services:
	Regular audio reviews and conference calls
	Bullet Points newsletter with ideas and insights
	Audio excerpts of shows and features from shows from around the country
	Weekly Content Suggestions emailed to producers
	24/7 Access to RLC Content Library audio examples
	Dispute Resolution – available to help resolve issues that come up
	Show preparation support:

		Show ideas with audio examples
		Insights and thoughts on key show elements
		Growth ideas
		Promo and copy ideas
		Networking with other shows