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Talent Development Services

We work with morning shows and other personalities to maximize their potential. The relationship starts with a market visit.

Market visits include:

Station overview meeting with key management executives
Research analysis and implementation strategies and recommendations
Competitive analysis of other shows in the market
How to position talent distinctively in the market
Talent Development Workshop that includes:
  Role and Character Development Process
  Team Building
  Planning and Preparation
  Marketing Life Stages Priorities
  Creating Memorable Content
  Show Structure and Formatics
  Show and Station Branding
  Teasing Techniques
  Audience and Content Recycling
  Effective and Inexpensive Marketing Techniques
  Arbitron -- How to Get the Best Ratings in Diary and PPM Worlds
  Management and Sales Relations
  Localization Techniques

Ongoing Talent Development Services:

Regular audio reviews and conference calls
Bullet Points newsletter with ideas and insights
Audio excerpts of shows and features from shows from around the country
Weekly Content Suggestions emailed to producers
24/7 Access to RLC Content Library audio examples
Dispute Resolution – available to help resolve issues that come up
Show preparation support:
  Show ideas with audio examples
  Insights and thoughts on key show elements
  Growth ideas
  Promo and copy ideas
  Networking with other shows

 

 

 

 

 

 

 

 
Radio Consultant, Talent Coach, Media Consultant, Music Consultant, Talent Recruiter, Talent Agent, Radio Consulting, Radio Consultants, Media Consultants
2660 Townsgate Rd., Suite 800 • Westlake Village, CA 91361
(805) 497 7177 • fax: (805) 497 9858